Simplify trials
Software procurement is a complex process in most companies: different products must be compared, audited and checked for suitability.
The proof of concept, often via test runs, is of particular importance here. If the interested party is left alone – he is usually gone again quickly.
Challenge
When developing the software, you have certainly taken care that the software is as intuitive as possible to use. But no software – no matter how intuitive – is completely self-explanatory.
Support is often provided in the form of videos, manuals or help texts. However, this forces the user to keep jumping back and forth between the software and the learning material. This is neither efficient nor fun. In addition, it leaves the control for the best possible user experience completely in the hands of the interested party.
Scenario
Sell software, increase conversion rates, simplify testing
Benefits
Increase revenue
Increase customer satisfaction
Improve the conversion rate
Support & relief of the sales department
Contact person
Kathrin Schlierer-Neumann
CSO
AppNavi GmbH
The solution?
Prospects
With AppNavi you leave nothing to chance. You know your software and the corresponding use cases best. Guides the prospective customer through the software in such a way that he or she can easily get along with it.
The solution?
Prospects
With AppNavi you leave nothing to chance. You know your software and the corresponding use cases best. Guides the prospective customer through the software in such a way that he or she can easily get along with it.
Simplify the decision
The proof of concept usually involves different disciplines: Checking the functional fit, compliance with technical requirements, sustainability and investment protection and, of course, commercial assessments. In addition, the user experience with your software is of utmost relevance.
To create a positive user experience, the prospective customer should be guided safely and step-by-step through the application. Based on your “storyboard”, the customer will easily learn how to use your software. Frustration is eliminated.
Always the appropriate information
With AppNavi you can track which steps your customers have already gone through – and how well they have coped with them. Take advantage of this opportunity and always provide your prospects with the information they need. With news and announcements you always have the right tool
Benefits
- Increase revenue
Significantly increase the probability of purchase through positive customer experiences in the trial phase. - Increase the conversion rate
By providing positive support during the trial phase, you increase the conversion rate and reduce the number of aborts.
- Increase customer satisfaction
Win loyal customers through satisfied customers – throughout the entire lifecycle. - Support and relieve the sales department
Relieve your sales colleagues of customer inquiries. Provide the sales department with the information that is relevant for customer acquisition.