Building knowledge, on the side

How Digital Adoption is undermining traditional forms of learning.

Building knowledge, on the side

Building knowledge, on the side 1920 1080 Daniel Beckstein


“You never stop learning” is probably one of the most frequently used German proverbs. And probably one of the most accurate. After all, life always offers us new insights and experiences – even into old age. Especially during our working lives. It is undisputed that we acquire a lot of knowledge in the workplace, whatever that may be. Most likely even more than in the classroom, lecture hall or seminar. How? Through colleagues, superiors, due to experiences made or new challenges. And also by dealing with new software programs again and again. But: How can I make my learning life easier? And how can I make it much more efficient?


By definition, learning is the intentional, incidental, individual or collective acquisition of mental, physical and social knowledge and skills. Broadly speaking, a distinction can be made between intentional (or formal) learning and incidental (or informal) learning. In intentional learning, learning is intentional and mostly guided. One acquires new knowledge or new skills quite consciously. According to experts, intentional learning is only possible for children from the age of about six, which is why intentional learning, along with social maturity, is the most important characteristic in terms of school readiness. In contrast, incidental learning (some also speak of implicit learning) describes incidental learning in which other things are perceived and retained in addition to the content to be memorized. And this is done without a corresponding learning instruction. Of course, there are many more subdivisions of learning in psychology and pedagogy. And it is quite clear that learning processes nowadays only take place to a small extent in educational institutions. People learn at home, in interaction with family, friends, neighbors or any other people. And, of course, at work.


According to a survey (see Statista), around 34.06 million people in the German-speaking population aged 14 and over consider it important and worthwhile to always learn something new. In terms of the workplace, therefore, companies need to give more and more thought to providing their employees with an environment that allows for continuous learning. But how? Intentional or formal learning certainly helps to build up appropriate know-how, especially theoretical know-how. To fill the proverbial knowledge backpack. The question remains, however, whether it can be accessed constantly. Do you always find everything immediately? Intentional learning is essential in the onboarding process, especially when it comes to business processes or the right contacts. However, you only become a real expert in the workplace through incidential or informal learning. Experience plus reflection is said to be the learning that sticks and lasts. (see Haufe)


The good news is that people want to learn. And not infrequently, they do so autonomously. 91 percent “completely agree” or “tend to agree” that they enjoy independent research on the Internet into certain content as a form of learning – top position (see Statista). So while formal learning and training are certainly needed in certain areas of a company, this definitely doesn’t have to be the case when introducing new software. Instead, it can be done in a playful manner in the truest sense of the word. The answer to this is called digital adoption. This enables employees to learn how to use any software correctly. Without training, without constant queries. They work more efficiently and learn at any time. Even in programs they may use only rarely. Users are given direct reflection in the software, thus gaining experience and being able to check their learning success at all times. Because: At every moment, exactly the information is provided that is needed to carry out the next step without any problems. Users of digital adoption solutions do not need to pack their rucksacks full. And they don’t need to accumulate stockpiled knowledge through intensive training, which is often quickly lost. Instead, they have access to on-demand knowledge that is available at any time and can – if you like – get the information they need on the go. This is how sustainability works!


According to “The Future of Jobs Report” from the World Economic Forum, 50 percent of all employees will need retraining in 2025, meaning they will have to intensify their learning. Considering that the world of work has become more agile anyway, more and more employees will have to be trained in new software programs more and more often. In the new project management tool, in the new image editing program or the new CRM system. Hardly anyone can carry such a backpack! Rather rely on informal learning in the most modern form of AppNavi. The clou: The program can be put over almost any software. Saves time and reduces costs. This is what learning should look like in the 21st century.

You want to help your employees learn new things and explore new forms? Then contact us and we will show you the many advantages of Digital Adoption.


AppNavi GmbH
+49 89 262 025 490

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